Colour

A color system designed with everyone in mind, built on the principles of visual perception, inclusive design, and accessibility.

Colour palette

Colour distinguishes our brand and helps build a strong and recognisable brand if used consistently. It helps us keep our products and communication coherent and aligned, whether online or offline.

Colour / palette

Primary turquoise

Primary turquoise is our brand colour. It is a calm, friendly, and delightful colour and should be used in everything you create.

Colour / primary

Base palette

At Coloplast, we differentiate between our primary colour — a hue we are most recognised for — and our base palette. Our base palette is a series of colours that enable our assets and communication to achieve different objectives.

Colour / base

Accent palette

For highlighting support, we’ve developed a set of accent colours — befitting our turquoise and base. Use these respectfully and sparsely to visualise data, separate information or give nuance to illustrations. Please don’t use these colours for backgrounds, typography or icons.

Colour / accent

Core tokens

Core colours are always referenced by other tokens and never used directly as values in designs and code.

core / color / turquoise
25
#f6fbfd
50
#eaf7fa
100
#e0f5f9
200
#ccecf3
300
#b3e3ed
400
#4cbcd1
500
#00a2ba
600
#00788a
700
#006a7a
800
#00515d
900
#003a44
950
#002e36
975
#00272e
core / color / grey
25
#f7f8f8
50
#f2f3f3
100
#ebeeef
200
#dde2e4
300
#cad0d3
400
#b4bdc0
500
#7a8b90
600
#4d646b
700
#3c545d
800
#213d46
900
#1c333b
950
#15272d
975
#122126
core / color / sand
25
#f9f9f7
50
#f4f4f0
100
#f1f0ec
200
#e7e5df
300
#dcdad5
400
#d5d2ce
500
#cac8c4
600
#858988
700
#697072
800
#485356
900
#333f43
950
#223035
975
#1e2b2e
core / color / green
25
#f7fcfa
50
#e8f7f1
100
#cdede4
200
#9ad7ca
300
#68c2ae
400
#35ac98
500
#378c87
600
#2f7873
700
#276460
800
#1f504c
900
#173c39
950
#102826
975
#082321
core / color / accentGreen
25
#f6fcf3
50
#e5f1e1
100
#d4e8cd
200
#bbdab0
300
#aad09c
400
#99c788
500
#88be75
600
#6eb057
700
#5b9546
800
#497738
900
#37592a
950
#243b1c
975
#22331c
core / color / yellow
25
#fffcf3
50
#fff8e0
100
#ffefc1
200
#ffe4a3
300
#f6d98e
400
#f4cf71
500
#f0c044
600
#c9a440
700
#a1893c
800
#7a6d38
900
#666036
950
#534e2c
975
#48412e
core / color / orange
25
#fff9f3
50
#fef3e8
100
#fee7d2
200
#fddbbb
300
#fcc999
400
#fcb777
500
#fbab61
600
#fa9130
700
#f47e10
800
#ce6518
900
#914804
950
#613002
975
#462d15
core / color / coral
25
#fff9f8
50
#fdede9
100
#fbdad3
200
#f9c8bd
300
#f5a391
400
#f3917b
500
#f17e64
600
#e5664a
700
#cc5034
800
#9f3c32
900
#833624
950
#5d2d22
975
#431f16
core / color / red
25
#fffafb
50
#fef3f5
100
#ffe5ea
200
#fab8c5
300
#ee6f89
400
#e83f61
500
#e20f3a
600
#ce0d35
700
#c00c31
800
#950926
900
#7d0820
950
#65061a
975
#4d0514
core / color / blue
25
#f3f9ff
50
#e9f1fa
100
#d3e3f6
200
#a7c8ec
300
#659ede
400
#3a82d5
500
#2668b3
600
#215b9d
700
#1d4f88
800
#184170
900
#153861
950
#0f2e51
975
#0a2543

Semantic tokens

Semantic tokens are an abstraction layer, giving meaning and context to the core tokens they are referencing.

color / fg
default
#213d46
#ffffff
muted
#4d646b
#cad0d3
subtle
#4d646b
#4d646b
disabled
rgba(33,61,70,0.4)
rgba(33,61,70,0.4)
dark
#213d46
#213d46
light
#ffffff
#ffffff
link
#00788a
#4cbcd1
link-hover
#00515d
#b3e3ed
link-on-color
#4cbcd1
#4cbcd1
link-on-color-hover
#00788a
#00788a
interactive
#00788a
#4cbcd1
on-disabled
#b4bdc0
#7a8b90
on-color
#ffffff
#ffffff
on-color-muted
rgba(255,255,255,0.8)
rgba(255,255,255,0.8)
inverse
#ffffff
#213d46
inverse-link
#4cbcd1
#00788a
inverse-link-hover
#00788a
#00a2ba
inverse-muted
#cad0d3
#3c545d
placeholder
#4d646b
#b4bdc0
brand
#00a2ba
#4cbcd1
success
#276460
#35ac98
attention
#7a6d38
#ffe4a3
danger
#c00c31
#ee6f89
color / bg
body
#ffffff
#122126
default
#ffffff
#1c333b
body-alt
#f2f3f3
#122126
brand
#00a2ba
#00a2ba
brand-subtle
#eaf7fa
#003a44
brand-muted
#ccecf3
#00515d
brand-strong
#006a7a
#4cbcd1
brand-stronger
#00515d
#b3e3ed
neutral
#ebeeef
#3c545d
neutral-subtle
#f2f3f3
#213d46
neutral-strong
#dde2e4
#4d646b
accent
#f1f0ec
#697072
accent-subtle
#f4f4f0
#485356
accent-strong
#e7e5df
#858988
dark
#15272d
#15272d
inverse
#15272d
#f2f3f3
inverse-muted
#4d646b
#4d646b
backdrop
rgba(21,39,45,0.8)
rgba(21,39,45,0.8)
interactive-subtle
#eaf7fa
#003a44
interactive-muted
#ccecf3
#00515d
interactive
#00a2ba
#00a2ba
elevation-raised
#ffffff
#21373f
elevation-overlay
#ffffff
#253b43
danger
#e20f3a
#e83f61
status-neutral
#ebeeef
#213d46
status-neutral-alt
#f1f0ec
#213d46
status-highlight
#e0f5f9
#00515d
status-success
#cdede4
#1f504c
status-attention
#ffefc1
#ffefc1
status-danger
#ffe5ea
#65061a
decorative-1-subtle
#f7f8f8
#15272d
decorative-1-muted
#f2f3f3
#1c333b
decorative-2-subtle
#f9f9f7
#1e2b2e
decorative-2-muted
#f4f4f0
#223035
decorative-3-subtle
#f6fbfd
#00272e
decorative-3-muted
#eaf7fa
#002e36
field
#ffffff
#122126
hover
#f2f3f3
#213d46
toggle-off
#7a8b90
#7a8b90